Marketing Specialist
Toronto (Canada), full-time
Job Summary
We are seeking a highly skilled and motivated Partner Marketing Specialist to join our team. As a Partner Marketing Specialist, you will play a critical role in supporting our clients' channel partners with their go-to-market campaigns. You will utilize your project management expertise and marketing automation skills to ensure the successful delivery of outcomes and enhance the end-users' experience.
Key Responsibilities
- Digital marketing campaigns to generate leads for our clients and partners
- Manage joined marketing initiatives, funds and mutual success
- Leveraging different partner marketing tools, portals and industry best practices
- Coordinate work between agency resources and client stakeholders
- Report on campaign performance and provide recommendations for improvements
Required Skills and Qualifications
Soft Skills:
- Enthusiasm to make successful business partnerships for clients
- Ability to learn new tools and platforms
- A proven self-starter, with the ability to prioritize and manage multiple priorities, projects, resources
- Excellent communications and client services skills
Tech Skills:
- Configure partner marketing automation platforms, to enhance the end-users' experience
- Revise portal page layouts, user groups and permissions, rule-based notifications and alerts, workflows, and templates as needed
- Develop and publish marketing content in the partner marketing automation platform in multiple languages
- Create and optimize emails, landing pages, co-branded assets, social media posts, and syndicated websites
Education:
- Bachelor's degree in Marketing, Business, or a related field.
Experience:
- Minimum 2 to 5 years experience in digital marketing or sales
- Proven experience of efficiently working in teams and global experience is a bonus!
As one of our marketing specialists, you will be working in a friendly start-up environment with the most knowledgeable people in the industry. If you are looking for a corporate office experience, this probably isn’t the opportunity for you. But if you want to be part of an agency culture, this could be a great fit!