Marketing Operations
Have marketing operations and tech experts embedded directly into your team!
Marketing Operations Capabilities To Fill Your Gaps
Email Marketing
Global Email Marketing Operations
Let us handle the ins-and-outs of your next email marketing campaign.
- Get in-region experts in email analytics, copywriting, design, and platforms.
- Supercharge your campaigns with the latest best practices.
- Simplify your campaign processes and fill the gaps in your team.
Streamlining
Campaign Execution
No matter where you’re located, our nearshore marketing operations can help you. Our marketing experts can also conduct A/B testing, continually trying out different elements of your campaigns to identify what resonates best with your audience, improving performance.
- Execute marketing campaigns with ease
- Implement marketing automation tools to streamline processes
- Nurture leads through the sales funnel
Stewardship
Managed Services
Macro helps elevate your content experiences and improves your resources. We can review, recommend, and create content that speaks to your different buying personas and for every level of the buying process.
- Enhance your workforce's capabilities
- Let us worry about the "dirty work" of content creation
- Ensure your content production is consistent and on brand
Tailoring
Improve Processes
The Macro engagement process will help you define and optimize your B2B demand generation strategy to target, attract, convert, nurture and close business.
First, we’ll work with you to understand your high-level marketing objectives. Second, Macro will define a strategy and an implementation plan.
First, we’ll work with you to understand your high-level marketing objectives. Second, Macro will define a strategy and an implementation plan.
- We'll work with you to understand your high-level marketing objectives
- Next, Macro will define a strategy tailored to your business
- We'll also roll out an implementation plan
Ready to Expand Your Team’s Capacity?
Let’s get your free consultation started!
See How Our Marketing Operations Expertise Can Help
Case Study: How Lead Nurturing Improves Your Pipeline
The client runs a business English Language Learning service for Japanese professionals. They wanted to engage their prospects and asked Macro to develop and execute a lead nurturing email campaign to encourage known qualified leads to become sales qualified leads (SQLs).
