Archive of: perch_blog_date_archive_years

MEET US
Case Study: How Macro Managed an Outsourced Demand Generation Center
Case Study: How Macro Managed an Outsourced Demand Generation Center

Case Study: How Macro Managed an Outsourced Demand Generation Center - Marketing Operations. Read more about this client’s success story here.

Read More
How Marketing Operations Can Use This Crisis Time Effectively
How Marketing Operations Can Use This Crisis Time Effectively

Winston Churchill said “Never let a good crisis go to waste.” With the recent challenges brought on by the COVID-19 pandemic, many companies are changing their practices to reflect the new reality. You might be wondering, how can I use this time effectively?

Read More
Tips to Manage Your B2B Marketing Automation Database
Tips to Manage Your B2B Marketing Automation Database

Database management is often overlooked, but it shouldn’t be - because good, clean data is the secret of the successful modern marketer. Like a vehicle, it needs to be regularly maintained, fine tuned and cleaned to keep it at optimal performance.

Read More
Case Study: How Macro Built a Global Concierge Team
Case Study: How Macro Built a Global Concierge Team

Case Study: How Macro Built a Global Concierge Team Partner Marketing - A Macro Case Study from Macromator Inc. The Client’s Story The client sells customer…

Read More
COVID-19 Content: A Review
COVID-19 Content: A Review

The Importance of Content, Data & Visuals in Crisis Communications: Content that’s easy-to-understand, decisions driven by data, and communications that effectively capture attention has never been more critical as the world collectively searches for simple answers to big questions and new opportunities to replace old plans.

Read More
Case Study: How Lead Nurturing Improves Your Pipeline
Case Study: How Lead Nurturing Improves Your Pipeline

The client runs a business English Language Learning service for Japanese professionals. They wanted to engage their prospects, so Macro developed and executed a lead nurturing email campaign that encouraged known qualified leads to become sales qualified leads (SQLs).  

Read More
Partner Marketing Infographic
Partner Marketing Infographic

See this infographic for a break down on Partner Marketing Strategies and how Macro can help you elevate your partner marketing needs.

Read More
Macro Services Infographic
Macro Services Infographic

See this infographic for a detailed breakdown on all the services Macro provides to help your company succeed.

Read More
Marketo Migration Infographic
Marketo Migration Infographic

See this infographic to learn about how your team can enhance their Marketo campaign execution.

Read More
Lead Nurturing Infographic
Lead Nurturing Infographic

See this infographic for a look at different lead nurturing campaigns you can implement now to improve your lead generation strategy.

Read More
Pipeline Marketing Infographic
Pipeline Marketing Infographic

See this infographic for an in-depth look at the lead management process that a customer may take.

Read More
Marketing Database Infographic
Marketing Database Infographic

See this infographic for an overview of how you can improve the integrity of your marketing database.

Read More
Macro Wins Award for Best Professional Services
Macro Wins Award for Best Professional Services

Canadian SME National Business Awards January 29, 2020 (Toronto, CANADA) – Macro, a B2B sales and marketing operations agency, has been awarded the CanadianSME National Business Award for Best Professional Services. Founder and President Dan Radu with Macro marketing specialists Joshua P’ng, Diego Garcia and Carla Herrera at the CanadianSME National Business Awards at the Metro Toronto Convention Centre on Tuesday night in Toronto

Read More
CMO's Reporting Command Center
CMO's Reporting Command Center

Reporting growth and demand generation is something few organizations are doing successfully. Without a process in place to measure and assess your campaigns, acquisition, and revenue, it’s hard to decide your future marketing investments and know how your marketing efforts are performing.

Read More
×

Let's Talk

Fill out the form below and we will get in touch to better understand your needs.