Marketing Process Outsourcing

Eliminate manual work and bottlenecks

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More Than Just Cost Savings

Marketing Business Process Outsourcing (BPO) is when Macro takes off your plate the marketing operations bottlenecks so you can focus on better things. You can access to Macro’s innovative marketing automation expertise instead of hiring in house. 

How it works?

We advise marketing leaders to identify marketing functions and processes that are too time consuming and can be outsourced. Then we evaluate if shifting that task to Macro’s global team of marketing operations experts makes strategic sense for the organization. Companies we work with find better quality of work and more free time for value added internal activities.

Let's explore what it makes sense to outsource

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Case Study

How Lead Nurturing
Improves Your Pipeline

The client runs a business English Language Learning service for Japanese professionals. They wanted to engage their prospects and asked Macro to develop and execute a lead nurturing email campaign to encourage known qualified leads to become sales qualified leads (SQLs).
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Lead Nurturing Case Study

Tech Stacks We Work With

ALL
CRM
CONTENT HUBS
PARTNER MARKETING
MARKETING AUTOMATION
ACCOUNT BASED MARKETING
BUSINESS INTELLIGENCE
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Trusted by amazing marketing teams like yours.

  • Macro has been a great partner in filling in the operational and technical gaps of our marketing team as well as a great sounding board on new initiatives where we’ve needed a fresh set of eyes and ears. They’ve been a solid partner throughout.
    I’m particularly happy to have found a marketing partner that thinks through the digital marketing experience from the view of the customer and offers solutions with that in mind.

    Justyna McCaig 

    Senior Manager, Demand Generation at Swift Medical

    Macro does a great job of augmenting our internal Marketo team. They are proactive and add a lot of value to their projects. I recommend them without hesitation.

    Jeff Morgan, Chief Marketing Officer

    Dentist Advisors

    Macro team is such valuable marketing operations partners! Congrats on industry recognition.

    Jennifer Morimoto, Director of Marketing

    Torani