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Your Needs
B2B MARKETING
Partner & Channel Marketing

Empower your channel partners. Build a marketing and sales pipeline together.

Campaigns & Programs

B2B campaigns powered by content and experiences that resonate in today’s modern world.

Global Marketing Concierge

Cost-efficient and seamless global marketing operations experts.

Webinar Services

Supercharge your online events and webinars in the new remote age.

Account Based Marketing

Target accounts, but speak to people.

TECH SIMPLIFIED
MarTech Advisory & Training

Create a solid foundation of understanding and leveraging your digital tools.

Salesforce Consulting

Certified specialists for Salesforce solutions

Marketo Consulting

Marketo certified specialists

ZINFI Consulting

ZINFI expertise to support your partner marketing platform.

Pardot Consulting

Pardot certified specialists

HubSpot Consulting

HubSpot specialists for your marketing needs

MARKETING OPERATIONS
Managed Services

Extend your marketing team.

Content & Template Design

Deliver your message with the right content.

Demand Gen Strategies

Macro’s demand generation strategies.

Business Process Outsourcing

Eliminate marketing bottlenecks.

Data Operations

Fine tuning and optimization of your marketing tech stack.

Our Capabilities
HOW WE WORK
Our Clients

Explore the clients we've worked with.

Case Studies
WHAT WE THINK
Resources

Real Business Impact from Marketing Operations.

Our Expertise

Retainer or project based support.

WHERE TO FIND US
Community

Learn about the Martech Community.

Careers

We're hiring, take a look why you should join Macro today.

Contact Us

We want to help you create magical customer experiences.

About Us
Resources
Talent

Marketo Certified Experts & Consultants

Focus on what you do best, and we can handle the details

SPEAK TO AN ADVISOR
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Macro’s Team of Marketo experts and architects will help you get the most value from your Marketo automation platform. Our team can help you either build new marketing automation solutions or act act as extra hands and brains for your marketing operations.

What Macro helps you achieve with Marketo

Qualify your leads in Marketo

Find more Marketing Qualified Leads (MQLs) and Ideal Customer Profiles (ICPs)

Sales Funnel

Learn how to qualify your prospects who are ready to buy. Use the lead scoring and grading capabilities of Marketo to improve your qualification process.

  • Demographic & behavioural lead scoring
  • Account scoring
  • Sales readiness assessment
  • Data-driven buying personas
  • Sales notifications at the right time

Marketo lead nurturing techniques

Nurture streams for all stages and audiences

Nurture leads who are not yet ready to buy. We can help move prospects down your pipeline faster.

  • Lead nurture tracks
  • Nurture strategies & implementation
  • Dynamic content for different target audiences
Macro Strategy Sprints

Marketo creative services

Are your designs Responsive and Dark More ready?

Improve your communications. Our design services for Marketo provide customized email and landing page templates. Better design means that you see better communication on brand.

  • Responsive email templates
  • Responsive landing pages
  • Dynamic content
  • Website form styling
  • Templates available to clone
Happy Customers

Advanced Marketo solutions

Bring together multiple sources of data

We tackle sophisticated marketing automation challenges, such as:

  • Custom object integration
  • JavaScript development
  • Webhooks
  • API integrations
  • Advanced form functionality
MarTech & CRM Integration

When Macro can help

Marketo customers come to Macro for different situations

Migration to Marketo needs to be quick and efficient

Know your critical path. Transition to Marketo faster

We’ve completed dozens of migrations from other marketing systems to Marketo. Our Marketo specialists will ensure a smooth transition for all your marketing assets and data.

  • Assess if you are ready to migrate
  • Establish a realistic time frame
  • Migrate your data
  • Digital asset migration
  • Team training

Marketo global rollout

Global capabilities working in your time zone

Our expertise can help your organization use your Marketo marketing automation at a global level.

  • Global marketing automation implementation
  • Translation and localization services
  • Localized support
  • Localized campaigns
MarTech & CRM Stack

Marketo implementation & team training

Start with best practices

We provide Marketo implementation and training services to help you get up and running fast while avoiding common pitfalls:

  • Marketing automation strategy
  • Quickstart setup and configuration
  • Practical training sessions
  • Custom CRM integration if needed

Marketo campaign execution help is required

Extra hands & brains to run campaigns. Partner up with Macro’s team of experts to run and execute your campaigns.

  • Program & campaign management
  • Planning, executing & measuring campaigns
  • Program performance reporting
Strategic Teams

Find out how you can take advantage of Macro’s deep Marketo expertise

BOOK A CALL

Case Study

How Lead Nurturing
Improves Your Pipeline

The client runs a business English Language Learning service for Japanese professionals. They wanted to engage their prospects and asked Macro to develop and execute a lead nurturing email campaign to encourage known qualified leads to become sales qualified leads (SQLs).
READ MORE
Lead Nurturing Case Study

Tech Stacks We Work With

ALL
CRM
CONTENT HUBS
PARTNER MARKETING
MARKETING AUTOMATION
ACCOUNT BASED MARKETING
BUSINESS INTELLIGENCE
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Salesforce Pardot
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Salesforce Marketing Cloud
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Google Cloud Data Studio
Microsoft Dynamics Logo
Salesforce Logo
Microsoft Dynamics Logo
Uber Flip Logo
Pathfactory Logo
Zinfi Logo
Salesforce Pardot
Marketo Logo
Hubspot Logo
Salesforce Pardot
Terminus Logo
Demand Base Logo
Tableau Logo

Learn Best Practices

Breakdown of Marketo Marketing Nation 2014

While writing these thoughts down on the flight back from San Francisco, I reflected on this year’s Marketing Nation™ Summit organized by Marketo at the Moscone Center on April 7 - 9, 2014.

Marketo and Google Cloud Integration

One of our clients here at Macro is a major utility company in the United States. This is their story, challenges and the middleware solution Macro provided for them bringing together different data-points to send order confirmation emails.
MORE INSIGHTS

Trusted by amazing marketing teams like yours.

  • Macro has been a great partner in filling in the operational and technical gaps of our marketing team as well as a great sounding board on new initiatives where we’ve needed a fresh set of eyes and ears. They’ve been a solid partner throughout.
    I’m particularly happy to have found a marketing partner that thinks through the digital marketing experience from the view of the customer and offers solutions with that in mind.

    Justyna McCaig 

    Senior Manager, Demand Generation at Swift Medical

    Macro does a great job of augmenting our internal Marketo team. They are proactive and add a lot of value to their projects. I recommend them without hesitation.

    Jeff Morgan, Chief Marketing Officer

    Dentist Advisors

    Macro team is such valuable marketing operations partners! Congrats on industry recognition.

    Jennifer Morimoto, Director of Marketing

    Torani

Macro makes it easy for companies to grow and scale their operations. Creating alignment between sales, marketing and tech, our experts enable companies to make better data-driven decisions.
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