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Your Needs
B2B MARKETING
Partner & Channel Marketing

Empower your channel partners. Build a marketing and sales pipeline together.

Campaigns & Programs

B2B campaigns powered by content and experiences that resonate in today’s modern world.

Global Marketing Concierge

Cost-efficient and seamless global marketing operations experts.

Webinar Services

Supercharge your online events and webinars in the new remote age.

Account Based Marketing

Target accounts, but speak to people.

TECH SIMPLIFIED
MarTech Advisory & Training

Create a solid foundation of understanding and leveraging your digital tools.

Salesforce Consulting

Certified specialists for Salesforce solutions

Marketo Consulting

Marketo certified specialists

ZINFI Consulting

ZINFI expertise to support your partner marketing platform.

Pardot Consulting

Pardot certified specialists

HubSpot Consulting

HubSpot specialists for your marketing needs

MARKETING OPERATIONS
Managed Services

Extend your marketing team.

Content & Template Design

Deliver your message with the right content.

Demand Gen Strategies

Macro’s demand generation strategies.

Business Process Outsourcing

Eliminate marketing bottlenecks.

Data Operations

Fine tuning and optimization of your marketing tech stack.

Our Capabilities
HOW WE WORK
Our Clients

Explore the clients we've worked with.

Case Studies
WHAT WE THINK
Resources

Real Business Impact from Marketing Operations.

Our Expertise

Retainer or project based support.

WHERE TO FIND US
Community

Learn about the Martech Community.

Careers

We're hiring, take a look why you should join Macro today.

Contact Us

We want to help you create magical customer experiences.

About Us
Resources
Talent

Marketing Operations Managed Services

A natural extension of your marketing team

SPEAK TO AN ADVISOR

Marketing Success With Macro's Team

Macro's team of marketing operations experts manage your marketing automation, CRM and help run marketing campaigns. Companies we work with love the way we improve marketing executions and simplify operations so they can keep focus on strategy.

A natural extension of your team

Our team’s expertise works as extra members of your marketing operations team. We can complete your team with different roles:

  • Marketing Automation Specialists
  • Marketing Operations Manager
  • RM Administrator
  • Sales Operations Expert
  • Campaign Manager
  • Digital Project Manager
Macro Team Extension

We help solve operational bottlenecks

Organizations use our marketing operations managed services when they struggle with:

  • Too many campaigns and not enough team members
  • A key resource leaving the company
  • Cover for maternity and paternity leave
  • Lack of training and processes

Benefits of extra hands & brains

The benefits of working with Macro’s team of marketing operations experts include:

  • Immediate extra capacity
  • Efficient marketing system administration
  • Improved, controlled processes
  • Faster growth through rapid execution
  • Reliable and accurate measurement
Demand Generation Strategies

Let’s work together to improve marketing operations

Beyond improving your operational needs, Macro capabilities can also help you with other initiatives. We have deep experience and passion for digital marketing programs such as:

  • Partner marketing & channel enablement
  • Account Based Marketing (ABM)
  • Building Ideal Customer Profiles (ICP)
  • Content development & nurture campaigns
Macro Strategy Sprints

Discover how the Macro team can be an extension of your team

BOOK A CALL

Case Study

How Macro Managed an Outsourced Demand Generation Center

The client provides financial services to health professionals who’s clients benefit from investment and financial advice relating to their practices. Their marketing strategy consists of both virtual and physical events.

Macro helped the client by successfully establishing a ‘Campaign Desk,’ – a fully outsourced marketing operations service focused on planning, executing, and measuring campaign results supporting the client’s marketing strategy. The results speak for themselves, with a 106% increase in clients reached and much more engagement experienced after Macro’s assistence.
READ MORE
Marketing Operations_Case Study

Tech Stacks We Work With

ALL
CRM
CONTENT HUBS
PARTNER MARKETING
MARKETING AUTOMATION
ACCOUNT BASED MARKETING
BUSINESS INTELLIGENCE
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Salesforce Pardot
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Salesforce Marketing Cloud
Cloudinary Logo
Google Cloud Data Studio
Microsoft Dynamics Logo
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Microsoft Dynamics Logo
Uber Flip Logo
Pathfactory Logo
Zinfi Logo
Salesforce Pardot
Marketo Logo
Hubspot Logo
Salesforce Pardot
Terminus Logo
Demand Base Logo
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Learn Best Practices

How to Build Your Marketing Operations Team

How do you put together a top-notch marketing operations team? Forming the right marketing operations team with the right combination of skillsets is absolutely critical for organizations practicing modern data-driven marketing today.

Marketing Operations - Executive Breakfast in Toronto

In today’s marketing landscape, there are almost 7000 marketing technologies for companies to choose from. Bridging the gap between strategy and technology is an overwhelming and complex issue to address, as decisions surrounding the way forward can have wide ranging impacts.
MORE INSIGHTS

Trusted by amazing marketing teams like yours.

  • We love how Macro provides a one-stop-shop for marketing strategy, design and CRM work necessary to make all of our demand generation initiatives work. Thank you guys!

    Robert

    CEO

    It was great working with Dan and his team on marketing automation projects for our company. Dan helped us to set up and successfully migrate our entire B2B and B2C automated email programs along with our contact lists from Marketo to Act-On, and it’s been working flawless ever since. He was a brilliant trainer for everyone working with Marketo and Act-On!

    Dasha

    Marketing Manager

    The expertise provided by Macro team cannot be easily matched by other marketing consulting companies. We had disappointing experience using several big names in the industry until we finally found Dan Radu and his team. They were able to quickly start the engagement with us and always anticipated our needs many steps in advance. Most importantly, instead of simply providing fly by consulting they diligently documented all the processes and helped with training and the change management required.

    Tom

    Demand Generation Director

  • Macro has been engaged with the redesigning of our Marketo/Salesforce integration this year. They were very creative in their approach to identify a solution and very consistent in their on-time delivery of the solution. We couldn’t have done it without the Macro team.

    Rosalin

    Sales & Marketing Director

    It was great working with Dan and his team on marketing automation projects for our company. Dan helped us to set up and successfully migrate our entire B2B and B2C automated email programs along with our contact lists from Marketo to Act-On, and it’s been working flawless ever since. He was a brilliant trainer for everyone working with Marketo and Act-On!

    Dasha

    Marketing Manager

    The expertise provided by Macro team cannot be easily matched by other marketing consulting companies. We had disappointing experience using several big names in the industry until we finally found Dan Radu and his team. They were able to quickly start the engagement with us and always anticipated our needs many steps in advance. Most importantly, instead of simply providing fly by consulting they diligently documented all the processes and helped with training and the change management required.

    Tom

    Demand Generation Director

Macro makes it easy for companies to grow and scale their operations. Creating alignment between sales, marketing and tech, our experts enable companies to make better data-driven decisions.
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